Cross jewelry is timeless — but this season, it’s also trending. From delicate women’s cross pendant necklaces to bold men’s gold cross necklaces, retailers are seeing surging demand for this classic yet meaningful style.
If you’re planning your upcoming jewelry assortment, now is the time to stock up on cross jewelry. Here’s why—and how to make sure your displays attract customers searching for these in-demand pieces.
1. Cross Jewelry: A Symbol That Never Goes Out of Style
Faith-inspired jewelry, particularly cross jewelry, continues to hold deep meaning for shoppers of all ages. Beyond its religious symbolism, the cross has evolved into a powerful fashion statement—blending spirituality with personal style.
Shoppers are looking for pieces that express both identity and elegance, and cross designs do exactly that. Whether set in sterling silver, gold plating, or adorned with cubic zirconia, cross necklaces are versatile, giftable, and always relevant.
2. Search Trends Show Soaring Interest in Cross Necklaces

Data from Google’s Keyword Planner highlights the growing demand for this category:
-
Cross Necklace – 110,000 monthly searches (+22%)
-
Gold Cross Necklace – 60,500 monthly searches (+49%)
-
Cross Necklace for Women – 49,500 monthly searches (+50%)
-
Men’s Cross Necklace – 60,500 monthly searches (+22%)
-
Women’s Cross Pendant Necklace – 49,500 monthly searches (+50%)
-
Cross Pendant Necklace – 110,000 monthly searches (+22%)
These upward trends show that cross jewelry isn’t just consistent—it’s growing. Retailers that feature prominent cross necklace displays, both online and in-store, are tapping into a category customers are actively searching for.
3. Cross Necklaces for Every Customer
The key to maximizing sales in this category is variety.
For women: Offer dainty and elegant designs like a women’s cross pendant necklace featuring stones or sleek gold finishes. These are perfect for layering, a style trend that continues to dominate fashion.
For men: Stock bold, masculine styles such as men’s cross necklaces in stainless steel, black plating, or solid gold tones. These pieces appeal to shoppers looking for statement accessories with meaning.
4. Encourage Personalization with “Create Your Own Cross Necklace”

Customization is one of the strongest jewelry trends of 2025. Retailers can enhance the buying experience by offering shoppers the ability to create their own cross necklace using interchangeable pendants and chains (especially utilizing Charm Holder style chains).
Browse our selection of cross pendants to help your customers mix and match styles—perfect for gifting or personal collections.
5. Stock Up Early to Capture the Season’s Demand

As holiday and gifting seasons approach, cross jewelry remains one of the most consistent performers across retail channels. From faith-based stores to fashion boutiques, every retailer can benefit from featuring this category front and center.
Explore our full Cross Jewelry Collection and Wholesale Cross Necklaces to find the perfect pieces for your customers.
Final Thoughts
The numbers don’t lie—interest in cross necklaces and cross pendant necklaces is climbing fast. Retailers who anticipate this demand will be well-positioned to boost sales and strengthen their connection with shoppers looking for jewelry that carries both beauty and meaning.
Now’s the time to refresh your display and give your customers what they’re already searching for: cross jewelry that inspires and sells.
FAQs for Selling & Wearing Cross Jewelry
How to choose the right cross jewelry?
Choosing the right cross jewelry depends on your personal style, purpose, and budget. Start by deciding whether the piece is meant for fashion, spiritual significance, or a meaningful gift. Consider the material (gold, silver, stainless steel, or gemstone), the size of the cross, and the type of chain or setting you prefer. If it’s for everyday wear, opt for durable metals and simple designs. For special occasions, look for more detailed or gemstone-accented styles. Always ensure the piece reflects your personality and comfort level.
What are the different styles of cross jewelry?
Cross jewelry comes in a wide variety of styles, each offering a unique look or meaning. Popular styles include:
-
Traditional Crosses – classic and simple, representing Christian symbolism.
-
Crucifix Crosses – featuring the body of Christ, often worn for religious devotion.
-
Celtic Crosses – known for their intricate knots and rings symbolizing eternity.
-
Orthodox Crosses – featuring additional crossbars and traditional Eastern Christian symbolism.
-
Modern or Minimalist Crosses – clean lines and contemporary design, great for everyday wear.
-
Gothic or Decorative Crosses – ornate with bold details, often used as statement pieces.
What cross jewelry is the most popular?
Currently, minimalist gold and sterling-silver cross necklaces are among the most popular options due to their versatility and timeless look. Simple gold bar crosses, dainty chain crosses, and diamond-accented crosses are trending, especially in women’s jewelry. For men, stainless-steel crosses, meaningful crucifix pendants, and bold, oversized designs remain top sellers. Gender-neutral styles, such as small matte crosses or layered looks, are also gaining popularity.
What is the history of cross jewelry?
Cross jewelry has been worn for centuries, dating back to early Christianity. The first crosses were used as symbols of faith, devotion, and protection. Over time, the design evolved into cultural and artistic expressions, including Celtic traditions with their knotwork and Orthodox styles with multiple crossbars. By the Middle Ages, crosses became common in fine jewelry, often adorned with gemstones. Today, cross jewelry blends tradition with modern fashion, remaining one of the most universally recognized and meaningful symbols.
What ages typically wear cross jewelry?
Cross jewelry is worn by people of all ages, making it one of the most versatile types of accessories. Children often receive cross necklaces for religious milestones like baptisms, first communions, or confirmations. Teens and young adults tend to wear minimalist or trendy cross styles as part of their everyday fashion. Adults commonly choose classic designs, crucifixes, or gemstone-accented crosses for both style and spiritual significance. Because cross jewelry comes in so many sizes, materials, and designs, it can be tailored to suit any age group.
